DPC Masterminds: Establishing Your Practice 101
Join us in Frisco, TX, Oct 8-9, for a DPC Masterminds.
Drury Inn & Suites
2880 Dallas PkwyFrisco, TX 75034
United States
* Registration open until 10/4/26 at 11:30 PM (CDT)
About
DPC Masterminds of 2026
October 8-9, 2026
Join Dr. Kelsey Smith, an established Direct Primary Care (DPC) physician and DPCA Board President for a Masterminds event in Frisco, Texas! This program is open to all physicians and residents (MD/DO) interested in exploring or expanding within Direct Primary Care. It is a small group 2-day session giving physicians the fundamentals in how to start a DPC.
This event will take place at the Drury Inn & Suites in Frisco, Texas.
In addition to the educational piece, attendees will tour local practices - BrightHEALTH Family Medicine & Wellness, owned by DPCA member Dr. Alexandra Santiago.
Spots are limited—secure your place at DPC Mastermind today and join an exclusive group of physicians shaping the future of Direct Primary Care! Limit 30.
Earn up to 9.5 CME!
Why Choose DPC Masterminds - Establishing Your Practice 101?
DPC Masterminds differ from typical workshops or seminars because of their intentional small-group design and lead by leaders in their communities. Instead of sitting in a large audience and passively receiving information, participants are immersed in a setting that prioritizes connection, dialogue, and collaboration. The format allows for extended one-on-one conversations with peers and presenters, giving everyone the chance to dive into the issues most relevant to their practice or career. Questions are not just tolerated but encouraged, ensuring that discussions stay practical and immediately useful. Plus, each location is a bit different - from their local DPCs, to different more experienced physicians available to network, to different types of practices hosting each location. Just as the content might be slightly different, the hosting environment creates very unique opportunities not available in a larger, more generalized, hotel setting.
Another factor that sets DPC Masterminds apart is the flexibility to go off agenda when a participant raises a specific challenge or opportunity. This means you can bring your unique circumstances to the table and receive direct feedback, insights, and strategies from others who understand your world. Beyond the structured sessions, the small group environment fosters relationship-building and trust, making it easy to form connections that last well beyond the event. It’s not about listening to a lecture; it’s about being part of a shared conversation where your voice, needs, and goals are central.
Established DPC Physician Meet-Up
Established DPC physicians - join us. Help us guide the brand new DPC physicians. DPC veterans and their families can join the family members of the paid participants in tourist-type activities while in session, and then we can all come together in the evenings. If interested, email us at hello@dpcalliance.org.
Schedule
Thursday, October 8: Begins at 8:00 AM (EST)
Friday, October 9: Concludes at 3:00 PM (EST)
Location
Drury Inn & Suites
2880 Dallas Pkwy
Frisco, TX 75034
- Special group price: $131
The hotel reservation process will work like this:
- During your Masterminds ticket purchase, you will be asked if you require a hotel room.
- DPCA will take care of securing your hotel room(s)
- Payment will be made at check-in
What You’ll Gain
By the end of this DPC Masterminds event, you will walk away with:
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A clear understanding of the value of DPC and its sustainability.
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Insights from seasoned DPC physicians and their real-world experiences.
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Knowledge of pricing, services, and financial management approaches.
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Practical branding, marketing, and community engagement strategies.
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Tools for hiring, technology use, employer partnerships, and transitioning into DPC
- In-person, eyes-on experience in a variety of practices with experienced physicians that change per location - very unique opportunity.
Topics Covered
- My DPC Journey - Our hosting DPC Physicians will share their personal journeys and experiences in building a DPC practice. You’ll hear firsthand insights, challenges, and successes that shaped their approach to patient care and practice management. You will learn from real-world stories and gain inspiration for your own DPC journey.
- Why DPC Matters - We’ll discuss the importance of Direct Primary Care (DPC) in today’s healthcare landscape and the role it plays in transforming care. Together, we’ll explore how DPC strengthens the physician-patient relationship, improves access, and supports a more sustainable model for physicians.
- Pricing and Services - We'll take a closer look at how Direct Primary Care physicians approach pricing and services in their practices. We’ll talk about strategies for creating a model that fits both your patients’ needs and your practice goals.
- Banking and Financial Planning - We will focus on the financial foundations every Direct Primary Care physician needs to build a sustainable practice. We’ll discuss strategies for managing banking, budgeting, and financial planning to support both personal and practice goals.
- Branding, Websites, and Business Development - We will explore how Direct Primary Care physicians can effectively build and promote their practice. We’ll discuss strategies for developing your brand, creating an engaging website, and implementing business development practices that attract and retain patients.
- Social Media and Community Engagement - We will cover how Direct Primary Care physicians can use social media and community engagement to connect with current and prospective patients. We’ll discuss strategies for building your online presence, sharing your practice story, and fostering meaningful relationships within your community.
- Working with Employers and Self Funded Plans - We will explore how Direct Primary Care physicians can partner with employers and navigate self-funded health plans. We’ll discuss strategies for structuring agreements, demonstrating value to employers, and integrating DPC into workplace healthcare benefits.
- High Tech Low Overhead - We will explore how Direct Primary Care practices can leverage technology to streamline operations and reduce overhead costs. We’ll discuss tools and strategies that improve efficiency, enhance patient care, and simplify practice management. You will learn practical ways to run a modern, cost-effective practice without sacrificing quality.
- Hiring: When, Where, How - We will be focusing on the essentials of building your Direct Primary Care team. We’ll cover when to hire, where to find the right candidates, and how to structure roles for maximum impact. You will gain practical guidance for hiring and growing a team that supports your practice’s success.
- What’s Next: Making the Transition - We will be focusing on the process of transitioning your practice or starting a new DPC model. We’ll discuss key steps, potential challenges, and strategies to ensure a smooth and successful transition. You will gain insights and practical tips for taking the next steps in building or evolving your practice.
Lodging
Drury Inn & Suites
2880 Dallas Pkwy
Frisco, TX 75034
- Special group price: $131/night
The hotel reservation process will work like this:
- During your Masterminds ticket purchase, you will be asked if you require a hotel room.
- DPCA will take care of securing your hotel room(s)
- Payment will be made at check-in
Last day to register for Masterminds and receive the hotel discount: September 5, 2026
Nearest Airport
Gerald R. Ford International Airport (GRR) - Approximately 3 miles
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Website: https://www.grr.org/
| Credits | Price | |
|---|---|---|
|
Practicing Physician DPCA Member
|
9.50 |
$395.00
Price will increase to $495.00 on
9/27/26
|
|
DPC Interested Physician DPCA Member
|
9.50 |
$395.00
Price will increase to $495.00 on
9/27/26
|
|
Resident Member
|
$250.00
Price will increase to $350.00 on
9/27/26
|
|
|
Medical Student Member
|
$250.00
Price will increase to $350.00 on
9/27/26
|
|
|
Physician Non DPCA Member
|
$495.00
Price will increase to $595.00 on
9/27/26
|
|
|
Guest Ticket
|
$200.00
Price will increase to $300.00 on
9/27/26
|
| Credits | Price | |
|---|---|---|
|
Exclusive Onsite Sponsor
|
$2,500.00 | |
|
Location Sponsor
|
$500.00 |
For More Information:
Become a Sponsor by purchasing as a ticket:
Exclusive October Masterminds Sponsor - $2500
Location Sponsor (shared) - $500